Zenni, the online optical industry leader, announces a sizable expansion to the company’s presence within esports to continue its commitment toward eye health education for the gamer community. After forging its initial partnership into esports in 2019 with the Golden Guardians, Zenni will both renew that relationship, and now become the Official Eyewear of the Houston Outlaws and the Pittsburgh Knights. Zenni will also continue its partnership with Lux Gaming and activate through a number of online events and content collaborations. Working with all four teams, Zenni will offer new and engaging content that has the potential to benefit the entire gaming community and promote sound eye health with its Blokz, blue light blocking lens technology.
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