The TaxSlayer Customer Marketing, Revenue & Retention Division is looking for a talented professional to oversee all sports and sponsorship investments for the TaxSlayer brand. The Sports and Sponsorship Manager is responsible for all sports entities and the sponsorship rights and contracts for the TaxSlayer brand. This position represents the company as the key business relationship with sports organizations and athletes. This position also researches, plans and executes the media rights that TaxSlayer receives as a result of the sponsorships, as well as, measures of results. Further, this position leverages the corporate partnership relationships to generate revenue opportunities. All marketing and branding related to these partnerships is managed by this position.
Why You Will Love This Job
You love sports, and enjoy building corporate relationships within the industry
You are an excellent communicator and negotiator
You’re creative professional that can envision and execute unique VIP events and experiences
You understand the importance of brand awareness and seek out the best sponsorship opportunities to promote our brand
You’re a self driven and motivated professional looking to make your mark
What You Will Do…
Manage all sports B2B partnerships related to the TaxSlayer brand;
Creating programs and partnerships, measuring effectively ROI;
Responsible for increasing brand awareness, impressions, as well as, conduct consumer research studies for the TaxSlayer brand and consumer base;
Maximize all business opportunities from sports entities and sponsorships by marketing all media assets and leveraging certain rights through our investments;
Responsible for all sponsorship conversion analytics to help determine ROI for each opportunity;
Involved with the creation of sports and sponsorship annual budget;
Primary company contact for relationships with contracted sports marketing firms;
Develop and communicate the information surrounding event formats with sports organizers, athletes and TV production;
Coordinate logistics and acts as liaison to communicate event information to host organizations, external entities, and internal departments with the Director of Public Relations;
Coordinate hospitality and event management for TaxSlayer’s existing national sports sponsorship Investments, including the PGA, LPGA, TaxSlayer Bowl and NASCAR with the Director of Public Relations;
Manage all VIP hospitality experiences at sponsored events and coordinates extra exposure opportunities to cultivate more corporate Partnerships.
Ensures the compliance of sponsorship contracts, and assists in the negotiation and renewal;
Oversee the development and maintenance of databases for athletes, managers, agents, and industry contacts;
Facilitate communication with the athletes, team managers, industry representatives and agents;
Prospect beneficial local, regional, and national sports and sponsorship opportunities to increase brand presence;
Work with all internal groups and external vendors to develop and manage local community, regional and national sports event schedules;
Create and/or coordinate with other marketing team members for all sports and sponsorship marketing collateral, promotions, branding, etc.;
Proof all material related to sports and sponsorships to ensure accuracy of contract and brand specifications before publishing;
Bachelor’s degree in Sports Management, Entertainment or Sports Marketing with a minimum of 3+ years of relevant sports and/or sponsorship experience: preferred balance of customer and account management, and project management.
Our ideal candidate possesses all of the above, and is a relationship maker who has proven knowledge of the sports industry and has experience with contract negotiation and management. More to the point, we want someone who can take our brand to the next level through sports and sponsorship opportunities
TaxSlayer provides equal employment opportunities to all applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, or status as a covered veteran in accordance with applicable federal, state, and local laws.
