Magic Leap is an eclectic group of visionaries, rocket scientists, wizards, and gurus from the fields of film, robotics, visualization, software, computing, and user experience. We are growing quickly, and this is the time to get on board and play a role in shaping the way people will be interacting with the world tomorrow.
Job Description
The Director of Experiential Marketing will be an integral part of a team specializing in experiential marketing initiatives, including events, consumer engagements and other marketing extensions.
This position will deliver creative solutions that foster lasting relationships with our consumers and fans. We are looking for a leader to develop global programs, implementing cutting edge ideas that reflect our company’s innovative spirit.
This position will collaborate with internal and external stakeholders, and will help to identify unique opportunities to deliver against business objectives while carefully tracking budgets and results.
Responsibilities
Report directly to VP of Brand Experience and Influencer Relations
Develop creative seed ideas for experiences based on marketing strategy, messaging and program objectives
Redefine what experiential marketing is and can be in our industry
Collaborate with creative, content and technical teams to deliver the highest quality experiences
Lead integration amongst the various marketing, advertising and PR partners to ensure strategic, as well as consistent brand identification
Oversee all event planning estimates for project scope, schedule, and resource requirements
ensuring programs are properly budgeted, estimated, and scheduled
Write conceptual content, drive presentation development and present to C level executives
Communicate with teams on scheduling of projects
Be a student of consumers. Of trends, competitors and culture. Listen, learn and mine insights that direct the brand into amazing places.
Function as a thought leader with significant knowledge of all aspects on experiential marketing including cutting edge techniques to engage and excite the consumer
Evaluate competitive landscape of company's competitors to monitor strengths, weaknesses, and opportunities
Detailed budget analysis and ROI modeling; deep diving into consumer behavior and brand awareness
If you think this job is planning parties, you shouldn’t apply. BUT if you want to work your ass off and set new standards in the tech industry, then this is the place for you.
7+ years’ experience of proven, handson event planning and logistics management
Experience working on highprofile global events/clients
Ability to work and thrive in a fast paced, dynamic environment, under tight deadlines
A love for culture, learning new ways of doing things and being a brand ninja
Ability to travel and work flexible hours as needed
Experience in resourcing freelance, agency and contract help
Deep and recent knowledge of the growing technology landscape
Experience delivering strong and convincing opinions and recommendations to senior level executives
Strong analytical and organization skills
Strong verbal and written communication skills with the ability to author and design presentations
Leadership experience managing direct reports, while also having the ability to rollup your sleeves and work in the trenches
Selfstarter with excellent prioritization skills and the ability to work in a fast-paced, resultsfocused environment
Additional Information
All your information will be kept confidential according to Equal Employment Opportunities guidelines.
