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Senior Experiential Marketing Specialist, Events Shows and Exhibits

BMW

Woodcliff Lake, NJ

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Job Description

Posted On: August 02, 2016

As an independent group of companies, the BMW Group has a commitment to creativity and breakthrough ideas that goes well beyond the racetrack. In order to continuously create ultimate driving machines, we drive our growth and design excellence by staffing our teams with individuals who are innovative and always looking for the next great idea. If you share our vision and view yourself as an independent, creative thinker, we invite you to join our team in this exceptional role located in New Jersey.


The Senior Experiential Marketing Specialist, Events Shows and Exhibits is responsible for coordinating the development, execution, and follow up of all national and regional auto shows and events This role supports the corporate and product communications of the BMW brand values, therefore a strong knowledge of the BMW brand CI and attention to detail is key.


The incumbent will assist in the execution of national and regional auto shows, as well as national marketing events including, but not limited to, BMW Ultimate Driving Experience, Drive for Team USA and dealer driving or sales events, National Resort Driving Events, and product launch salon shows. This role works directly with AG counterparts when appropriate and various internal departments and agencies to support the execution of regional and national auto shows and events. This role supervises in the evaluation and tracking of all related budgets events, coordinating fleet logistics and managing the exhibit inventory and BMW's overall presence at each event.


The Senior Experiential Marketing Specialist, Events Shows and Exhibits is located in Woodcliff Lake, NJ.


Required Skills

Minimum Requirements:

  • A minimum of two years of college
  • 3-5 years of events, shows or exhibit experience
  • 3-5 years of SAP/IFT work experience
  • 3-5 years of budget management
  • Proficient is Microsoft Office including Word, Excel, and PowerPoint
  • Some Overnight Travel will be required


    Preferences:

  • Bachelor's degree in Marketing or Business
  • Microsoft Project software experience is a plus