Conduct strategic relationships with current or prospective partners & influencers through multi-platform marketing initiatives that drive revenue & brand awareness for HP.
Key responsibilities
Provide leadership and strategic direction
Drive and manage partnerships
Report and measure ROI
Liaise with internal HP team, PS, Print and Coms to ensure communications flows
Main tasks
Create and implement Marketing Partnership plan that will help achieve KPIs and maximize ROI.
Oversee direction and execution of Marketing Partnership programs, as well as creative and formal proposals.
Research and actively pursue new brand partner relationships; evaluate and oversee activation on opportunities.
Monitor account management, project management and budget.
Lead regular meetings with stakeholders, internal and external: work collaboratively with and lead cross functional teams in order to achieve goals.
Create reporting process in order to track KPIs & ROI.
Excellent communications skills
Multi language capabilities a definite plus
Experience with high level communications both with internal and external stakeholders
5 to 7 years of experience in partnerships and events field.
Strong marketing background (academic and job acquired)
Strong experience with social and online media
Strong experience in establishing and reporting KPIs for all projects.
