Who we are.
We’re fans who help fans everywhere get in to the live events they love. A proud division of Live Nation Entertainment, Ticketmaster has changed the way the world connects with their favorite artists, teams, and shows, and we continue to shape innovation every day. We’re not just selling tickets (though we do that better than anyone else), we’re enriching lives one amazing experience at a time. And we think that’s pretty amazing. If you’re passionate about the magic of live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you.
Why you should work with us.
Our biggest investment is in our people. We offer comprehensive health benefits and 401k matching, student loan assistance, plus career-boosting opportunities like tuition reimbursement and targeted development sessions to help all eligible employees thrive. At Ticketmaster, expect the fast-paced excitement of a startup with the rock-solid support from an industry leader – with plenty of ticket perks on the side.
See what it’s like working at Ticketmaster.
The role:
The Sponsorship Marketing Manager is responsible for maximizing return on advertising and sponsorship packages thru the development, management and execution of effective multi-channel media packages. The ideal candidate should have previous experience in marketing and media buying and planning, with a strong entrepreneurial spirit to drive success. The environment is fast-paced and challenged with multiple stakeholders, priorities and programs; the Manager must be self-motivated with a demonstrated proclivity for adaptability. The Manager must also be able to confidently lead cross-functional teams in the development and execution of integrated initiatives. Although the role is heavily focused on the development and revenue growth of the resale division, the candidate will need to maintain close ties with the overall client business in order to have a holistic view of each individual client’s needs.
What the job is:
Support the Account Management and Ticketmaster/Ticketmaster Resale teams by formulating innovative, fan-centric media activation plans that help grow business and optimize ROI
Work collaboratively with cross-functional teams to ensure programs are delivered on time and on budget
Negotiate and build out solid traditional and digital media plans based on data, optimization and engaging creative that increase awareness and drive traffic online.
Deliver specific sales targets related to the orders generated through Ticketmaster and partner assets
Forecast, track and measure performance of media plans
Develop insights and recommendations that allow the company to secure the right asset, at the right time with the right message
Work with in-house design, marketing and legal teams to develop promotional material within adherence to brand specification
Essential Duties and Responsibilities:
Support the Account Management and Ticketmaster/Ticketmaster Resale teams by formulating innovative, fan-centric media activation plans that help grow business and optimize ROI
Work collaboratively with cross-functional teams to ensure programs are delivered on time and on budget
Negotiate and build out solid traditional and digital media plans based on data, optimization and engaging creative that increase awareness and drive traffic online.
Deliver specific sales targets related to the orders generated through Ticketmaster and partner assets
Forecast, track and measure performance of media plans
Develop insights and recommendations that allow the company to secure the right asset, at the right time with the right message
Work with in-house design, marketing and legal teams to develop promotional material within adherence to brand specification
What a qualified candidate should possess:
BA/BS in Marketing or related field
3-5 years experience in marketing or marketing operations; preferably with experience in media buying and planning
Experience managing people is a plus
Proven track record of growing share through both traditional and media platforms
History of delivering results on time and ahead of budget
Knowledge and experience with a web analytics platform, such as Omniture
Strong competence in Microsoft Word, Excel and PowerPoint
