Sn 0207 flat 653

Event Sponsorship & Marketing Specialist

Sleep Number

Minneapolis, MN

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Job Description

Posted On: April 10, 2017

Overview:


Sleep Number is seeking a highly effective Specialist to manage sponsorship, marketing and collateral for the US Events team; this role supports event growth by operating as the liaison between the sales and marketing teams, as well as collaborating with both internal and external partners.


Responsibilities:

  • Manage national core selling event marketing and sponsorship proposals, promotional negotiations and opportunities to drive incremental sales growth.
  • Develop weekly reporting for core event team on opportunities and event support.
  • Maintain media codes and all operational support for customer relationship management (CRM) integration.
  • Coordinate inventory levels for selling tools, collateral and event support, including reordering and distribution and Archway management.
  • Partner with Brand Experience Manager and creative team to develop new print ads, radio spots, e-blast, digital banner ads, editorial content, PA announcements and promotional signage onsite.
  • Coordinate production of selling tools and new display assets.
  • Partner with media and PR resources to amplify events with social integration and community outreach.
  • Develop local marketing tool kit templates and support program.
  • Primary support for local marketing events/community outreach.
  • Demonstrate financial acumen through budget management and expense reporting.


    Required Skills


    Qualifications:

  • 3-5 years communications, marketing, agency, retail or related background required
  • Prior experience managing the development, creation, and production of marketing collateral materials required
  • Consumer products and/or retail experience preferred
  • Bachelor’s degree in business – marketing or relevant field, preferred
  • Project Management and Organizational Skills
  • Strong computer skills required: Word, Excel, PowerPoint, Internet, Photoshop, Adobe Acrobat
  • Demonstrated Interpersonal, Collaboration and Communication Skills
  • Working knowledge of creative development and print production process
  • Retail Store Environment and Product Knowledge
  • Able to organize, prioritize work, meet deadlines and work independently
  • Able to work well in a fast-paced, ever-changing environment
  • Able to follow schedules and complete required documentation and reports
  • Able to be flexible and to handle multiple projects in an organized, timely manner
  • Budget Management Skills
  • Problem Solving and Self-Starter Skills
  • Willingness and ability to travel as needed
  • This role is based out of our Minneapolis, MN corporate office.
  • Travel (10-15%)