Sports Marketing Specialist


San Mateo, CA

Apply Online Post a Job

Job Description

Posted On: May 17, 2017

As part of the Global Sports Marketing department, the Outdoor vertical consists of endurance, human flight, aviation, paddle sports, mountaineering, wind sports plus dive; and, Snow includes all aspects of skiing and snowboarding. This position reports to the Senior Sports Marketing Manager, Outdoor.

  • Responsible for the day-to-day management of all Outdoor / Snow athletes and events in conjunction with the Vertical Managers
  • Responsible for the logistical functions of the department including purchase orders, product orders, event logistics, and video/photo shoots
  • Leverage relationships and track deliverables with sponsored athletes and organizations to ensure maximum return on investment for GoPro in the form of content capture, social media, media production, and branding
  • Leverage our athletes and properties to drive awareness and sales surrounding product launches. Implement campaigns and key selling periods into event / talent activations
  • Track athletes on monthly basis to ensure completion of monthly contract deliverables
  • Track deliverables from film/media partners, as well as strategic partnerships
  • Manage incoming Netsuite case files related to Sponsorship and Business Development opportunities
  • Provide preliminary Review of incoming Business Development opportunities received via phone, email and case files from other departments
  • Make decisions to offer Pro Deals, No Deals, or forward to appropriate Sports Marketing Vertical Manager for additional review and follow up
  • Escalate the high-level opportunities to Sports Marketing Vertical Manager or Director for further review; and, provide vital feedback to ensure the success of the categories
  • Route inquiries to the proper GoPro employee for Media, Marketing & Sponsorship, Sales, and Business Development
  • Provide Product Technical assistance to sponsored athletes, pro deal customers and global partnerships
  • Drive strong integration of GoPro Brand, product and athletes into all event and tradeshow properties
  • Management of Hookit online sponsorship portal for amateur athlete sponsorship inquiries

    Required Skills

    Skills We’re Stoked About

  • Strong interpersonal and communication skills
  • Entrepreneurial, self-starter with ability to work independently
  • Experience in administrative and accounting tasks
  • Highly motivated, detail oriented with superb follow through
  • Ability to multi-task in a rapidly changing environment
  • Solid online research skills
  • Tradeshow and Event experience preferred
  • 3+ years of experience working within either the adventure sports or snow sports industry, with direct experience within Outdoor/
  • Endurance / Snow based sports
  • High level of GoPro product knowledge, a plus
  • Ability to travel - approx. 25%