This Manager provides a key role in UD's communications & relationships with distributors, hobby store owners, end-consumers and media. Responsible for marketing/promotion of UD's entertainment products/events through social media, advertising, editorial, hobby programs, product previews, sales incentives, videos, event interactives and sales marketing materials. This Manager is proficient in all aspects of social media.

DUTIES: Create/execute marketing plans/strategy for all entertainment products/programs/promotions.Build social media community surrounding UD’s entertainment products/programs. Manage entertainment campaigns including print ads, web banners/exclusive promos. Work with distributors/hobby shops. Write press releases, articles/editorial relating to product releases and promotions.

Provide fresh and sticky content on UD’s social pages, website and distributor channels on a regular basis.Provide specific direction to design team for creation of ads, banners, solicitations, catalogs, eblasts, etc. Provide current product information and images to press, distributors, hobby community, etc. Attend entertainment events and organize local store visits prior to and after events. Promote entertainment events and programs through a variety of channels. Monitor gaming and entertainment boards/discussion forums.

KNOWLEDGE:

Strong knowledge of pop culture, (comic, movie, television and gaming). Experience with social media channels/message boards. Ability to provide/accept feedback and maintain positive relationships with Upper Deck consumers. Ability to travel /assist OP staff with travel. Ability to handle both positive/negative customer feedback.Trading card and/or gaming experience preferred. Creative, problem solver, ability to make on the spot decisions EDUCATION:

3+ years professional entertainment/gaming industry experience a must.Social Media expertise. Experience writing press releases/editorial content. Experience w/gaming and/or entertainment products and programs.