Job summary
Join the world’s leading open source company and help us with our events and the way Red Hat presents its brand. The Red Hat Marketing Communications team is looking for an Event Sponsorship Marketing Specialist to join us in Raleigh, NC. In this role, you will support marketing, communications, and promotional goals for Red Hat’s global event presence within the technology industry. You’ll oversee the project management of sponsorship for Red Hat’s proprietary events. This is a great opportunity to become part of a cross-functional team responsible for many aspects of Red Hat's experiential marketing.
Primary job responsibilities
Lead the Red Hat Sponsorship strategy for integrating ecosystem partners and other third parties into Red Hat events in ways that provide strong ROI for sponsors and enhance customer experience
Work with various groups within Marketing and Sales teams to uncover sponsorship opportunities and coordinate a strategy and portfolio of opportunities for sponsors
Develop sponsorship project plans and manage all deliverables and timelines associated with the respected program
Manage 3rd-party event agency, helping with sponsor deliverables and communication
Set and communicate sponsorship strategy to the various marketing teams to ensure adherence to best practices and consistent partner experience
In collaboration with the various partner marketing teams, build sponsorship strategy and implementation plan for individual events and programs including prospectus development, revenue model, and sales plan
Build and carry out communication and sales plans
Design revenue model and own all financial reporting for program
Dive deep to understand the Red Hat partner ecosystem to develop relevant sponsorship opportunities to the Red Hat partner ecosystem in ways that are meaningful for customers and sponsors
Provide exceptional customer service to our sponsors and partners
Required skills
Experience strategizing with leadership teams
Highly innovative and motivated with solid business insight
Ability to work both on your own and as part of a cross-functional team
Ability to prioritize, handle multiple tasks at once, and be very flexible in a fast-paced, rapidly changing environment
Creative thinker with the ability to continually contribute ideas to brainstorming sessions
Clear and effective written and verbal communication skills
Highly organized and detail-oriented with outstanding follow-through skills
Excellent analytical, critical thinking, and problem-solving skills
Willingness to travel up to 30%; availability to participate in occasional evening and weekend events or meetings