Job Description
Posted On: January 22, 2018
As our Events Director, you'll be a strategic thought partner and experiential visionary that drives innovative event marketing. You'll work across category and oversee elements of integrated event marketing plans including but not limited to: concepting event vision, identifying strategic partners/spaces, setting program objectives, building communication strategies, creating retail presence, executing on-site retail, and leading grassroots efforts. You'll ensure regional, corporate, and divisional marketing objectives are achieved within budgetary guidelines. You'll lead the coordination and integration of internal Nike resources as well as direct third party agencies towards the successful execution of all aspects of Nike's presence at events. You'll implement project management practices to enhance product and brand presentation quality standards. You'll actively participate in contract negotiations with event organizers and governing bodies. You'll lead, cultivate, and mentor project team members by providing direction, inspiration, resources, and communication to maximize effectiveness of event planning and execution processes. You'll establish goals, clarify expectations, and monitor performance with clear and timely feedback to ensure team efficiency and workload balance. You'll act as liaison between Event Managers and other divisions to ensure that event marketing efforts meet goals and expectations, tie into corporate initiatives, and support brand messages. You'll actively participate in business planning and budget preparation including development of budgets, A/R's, design and marketing briefs, planning schedules, operations and staffing plans - linked to category priorities. In addition, you'll supervise management and tracking of budgets including forecasting and cost analysis.
Required Skills
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