The ideal candidate is a solutions-driven self-starter, organized, detail-oriented, and excited to manage a young team with multiple projects in a fast-paced environment. This role will partner with multiple internal teams, including marketing, partnership, content, and design to bring the brand to life with great storytelling and interactive experiences. The candidate will lead a team of two.
What you'll be doing:
Manage all aspects of experiential marketing including strategy, planning, creative development, and execution
Ideation, management and execution of a large range of consumer facing programs and live activations, including but not limited to member events, album releases, podcasts, live streams, and sponsor activations
Serve as a key lead in creative brainstorms, come up with process solutions, collaborate with multiple internal teams and external vendors, create activation tools and produce activations with a focus on strategy, ROI and impeccable execution
Lead and accurately manage experiential marketing budget
Develop strategies to increase efficiencies and build best practices
Manage internal reporting to senior leadership
Ensure flawless execution of all events
Establish event KPIs to measure effectiveness and extract key learnings from efforts
Challenge the status quo on all event activation and processes
Who you are:
8-10+ years of relevant and progressive experience in experiential marketing
Bachelor's Degree in Marketing, Communications, Business or related field
Demonstrated understanding of and experience in working successful integrated experiential marketing programs at the client and agency level
Passion for field and experiential marketing and a thirst for making all experiences - big or small - a representation of the brand’s DNA.
Comfortable ideating and experimenting with new ideas
Thrives in a start-up environment, is a resolution-builder, and a progress maker
Has experience with creative concepting with a team and is an idea person
Has excellent written and oral communication skills, with attention to every detail
Is resourceful, inspired, and self-driven while jumping in to play different roles on any project
Has the ability to plan and strategize high-profile projects
Based in NYC but willing and able to travel domestically and internationally for events as needed
Ability to think strategically with a roll-up-the-sleeves attitude and able to live and breathe in all the on-site production details including load-in and load-out logistics
Strong leader with a track-record of impeccable execution, excellent communication and collaborative partnership
Self-starter who is extremely result and detail-oriented
Highly adaptable and resourceful
