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Senior Sponsorships Events Analyst

Verizon

New York, NY

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Job Description

Posted On: May 23, 2019

What you’ll be doing...


You will be responsible for supporting entertainment sponsorships within the partnerships marketing organization. You will project manage experiential marketing programs and work with internal cross-functional teams to execute integrated marketing campaigns for Major League Soccer (MLS) that deliver against key business objectives. Specific responsibilities include:

  • Ensure best-in-class sponsorships performance by tracking partnership assets to ensure deliverables are being executed and full partnership value is achieved.
  • Partner with internal cross-functional teams and Integrated Marketing to communicate and share partner assets for creative use in marketing campaigns and Verizon Up loyalty program.
  • Support agency communication and help direct program activation elements (onsite branding, brand ambassadors, tickets, access, etc.).
  • Partner with the agency to track measurement of entertainment program effectiveness and ROI.
  • Regularly communicate with local market teams, track local programs, initiatives and needs.
  • Manage incoming invoices and track overall entertainment budget.
  • Maintain overview presentations of entertainment programs and partners. Develop clear, concise executive reports for leadership use.
  • Manage incoming internal and external asks for partner assets and ad hoc requests.
  • Monitor external sports marketing trends and bring best practices to our programs.


    Required Skills

    What we’re looking for...


    You'll need to have:

  • Bachelor’s degree or four or more years of work experience.
  • Three or more years of relevant work experience.


    Even better if you have:

  • Bachelor’s degree with three or more years of successful sponsorship and/or sports marketing experience, especially in soccer.
  • Demonstrated experience in project management, organizational leadership, and agency management.
  • Solid understanding of sports industry, sponsorship marketing and new and emerging media platforms (i.e. mobile, digital, social media).
  • Ability to multitask in a fast-paced, can-do culture.
  • Expert in Excel and PowerPoint, G-suite platform.
  • Experience with Telecom or Technology companies.
  • Willingness to travel.