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Athlete Marketing Manager

Clif Bar

Emeryville, CA

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Job Description

Posted On: January 31, 2020

TEAM:


The Sports Marketing Team is looking for an Athlete Marketing Manager to join our dynamic team.


The Athlete Marketing Manager will be responsible for driving the execution of athlete marketing activities across CLIF’s existing and new sports segments under the guidance of the Sr. Marketing Manager, Athlete Strategy.


CAREER:

  • Manage all aspects of athlete sponsorships from relationship initiation onward, including the processes of talent identification, athlete proposals, contract negotiation, contract fulfillment, the development and execution of athlete marketing plans, and integrated activations.
  • Be an expert on all managed athletes and their respective sports, being able to consider the associated consumer mindsets.
  • Be able to immerse yourself in the landscapes of sports and maintain a connection to their associated communities to keep CLIF authentic, connected, and credible.
  • Work closely with cross functional teams around sponsored events and other opportunities to ensure the development of athlete marketing activations that align with and support field and event marketing targets.
  • Proactively plan and execute photo and film shoots in collaboration with CLIF creative team to ensure top quality content is available for each managed athlete.


    Required Skills

  • Bachelor’s degree is required
  • Minimum 4 years Athlete Marketing/Management experience
  • Have a preexisting network within various sports scenes
  • Have a deep understanding of youth and various sports culture(s) and the values driven consumer mindset
  • Demonstrate effective negotiation skills
  • Strong mix of creative and strategic thinking capabilities in combination with a hands-on mentality to get things done