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Sponsorship & Ad Sales Director

FanDuel

New York, NY

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Job Description

Posted On: April 13, 2020


Reporting to the VP of Sales & Sponsorships, this role will be integral in leveraging FanDuel’s linear and digital channels to increase sales and create a foundation to ensure the company continues its rapid growth. The Director of Ad and Sponsorship Sales will be


Accountable for achieving sales goals and driving a cohesive sales strategy that is aligned with the broader business goals.


What you’ll do

  • Sell advertising and integrated sponsorships to national and regional brands and advertisers
  • Achieve or exceed revenue goals, and non-revenue based MBO’s, where applicable
  • Develop strategic relationships with large advertisers and agencies across a multitude of categories
  • Maintain current knowledge of advertising industry landscape, market trends, and category/advertiser activity, particularly within the sports industry, and adjust strategy and tactics as needed
  • Utilize connections, network, and contacts to increase partnerships and sponsorships while also being comfortable rolling up his/her sleeves to actively sell in market
  • Be responsible for creating best-in-class sales materials for client meetings
  • Foster deep relationships with senior level executives and work with other key internal stakeholders to ensure resources and ad products are focused to maximize advertising opportunities and delivery
  • Mentor supporting team members and assist with their career development
  • Help VP lead a new functional area and strategy around sales/sponsorships that is achievable as part of the broader business strategy


    Required Skills

  • 7-8 years of experience in advertising and sponsorship sales with proven record of success; digital or sports background a plus
  • Deep knowledge of the advertising industry (ideally sponsorship, linear and digital) with a strong professional network of advertising professionals and agency executives
  • Knowledge or interest in fantasy sports, sports betting, and overall sports industry important
  • Superior communication and presentation skills and professional demeanor
  • Passion for developing high-growth strategies and tactical plans and seeing them through to successful execution
  • Collaborative and innovative leadership skills and the ability to develop, lead and manage talent across a successful, nimble sales team
  • Experience working in a fast paced, matrixed organization is a plus
  • Experience working with both brand and performance-based advertisers is a plus
  • Personable and approachable; no ego
  • Puts the company’s best interest ahead of personal agenda; a true team player who is passionate about the brand and the direction of the business
  • Operates with honesty and sound judgement and is self-aware
  • Roll-up-your-sleeves attitude and approach