Develop and maximize Trail Blazers and Blazer5 Gaming client sponsorships through design, implementation, and evaluation of strategic and measurable account marketing plans.
Be an effective member of the Trail Blazers sponsorship team and work optimally with internal departments to achieve sponsor objectives.
Respond to client requests and find opportunities to deliver against sponsor expectations in a meaningful way.
Develop holistic account plans individualized for each corporate partner inclusive of strategies that align with partners objectives, activation timeline, implementation tactics and creating measurable results.
Brainstorm creative, new growth strategies through digital monetization of existing Trail Blazers and Blazer5 Gaming assets
Drive account renewal strategy and process leveraging research, analytics, and identification of upsell opportunities.
Maintain day-to-day communication with corporate partners and deliver outstanding customer service with an emphasis on building and sustaining relationships.
Shape, maintain, and measure individual partner budgets and make recommendations for audience planning, overall campaign management and optimization.
Take the lead on the creation of campaign, mid-year, and season-end recaps based on partners’ objectives and activating using both qualitative and quantitative analysis.
Research and implement best in class activations from NBA and other teams/leagues/properties (domestic and international).
Required Skills
Understanding of an ever-changing omnichannel marketing landscape and a desire to stay ahead of trends.
Prior experience using analytical skills to make data-driven decisions to solve partnership challenges.
A base level understanding of digital marketing and advertising solutions, prefer candidates with previous experience managing partnership campaigns with a focus on digital results in ROAS, CPA, CPM, etc.
Ability to collaborate and be a strong teammate.
Past experience using software platforms and tools for project management, social media analytics and data visualization such as Wrike, Tableau, Conviva, and Google Data Studio.
Participating in the planning and execution of events that affect the department.
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