HomeTown Ticketing is building out a new marketing team to attract and activate corporate sponsorships. As HTT grows you will help to develop and build a team of marketing personnel to gain and support the team’s initiatives.
In this role you will strategically and creatively develop custom brand activations for our sponsorship clients. Multi-tasking across simultaneous projects and deadlines, collaborating with teams across the organization for both pre- and post-sales support of our Sponsorship and Brand Experiences. The ideal candidate will think outside of the box, thrives in a fast-paced environment, is a self-starter, and can work cross functionally.
RESPONSIBILITIES:
Collaborate on and lead efforts for our Sponsorship Marketing Team.
Collaborate on and leads sponsorship marketing efforts.
Plan, measure, and evaluate marketing campaigns.
Anticipate program needs for prospect and client discussions based on internal feedback, insights and industry trends.
Manage pricing, promotional tactics to achieve business objectives and optimize profitability.
Accountable for the execution of marketing initiatives, including client-specific materials across channels (i.e. print, email, social media, etc.).
Partner with creative team to prepare customized materials for sales and program support.
Establish metrics for measuring success of campaigns and communications.
Manage and lead the Sponsorship Marketing Team.
Develop team through regular 1:1’s and on-the-job shadowing/training to sharpen their skills and improve team’s efficiency.
Participate in training and personal development programs.
Ad hoc duties as required.
Bachelor’s degree in business marketing or related field.
Minimum of 4 years of experience in marketing or related field.
Experience managing, leading, or mentoring small teams is preferred.
Experience working with a CRM, preferably Salesforce.
Collaborates participates and coordinates promotional activities or trade shows.
Experience managing cross-functional relationships.
Excellent attention to detail and highly organized with the ability to work on multiple projects simultaneously.
Strong writing and presentation skills.
