Holiday Inn signs deal with Southeastern Conference (SEC) The Pancake Selfie Express tour kicks off with an East Coast preview at New York City’s Union Square Plaza on Aug. 19 and Washington, D.C.’s Adam’s Morgan neighborhood on Aug. 25 and Aug. 26. The rolling pancake station is outfitted with five pancake machines, each producing one pancake per minute – all at the push of a button. One-of-a-kind laser printers then transfer selfies from smartphone to pancake. From batter to platter, the entire process takes mere minutes. This delicious piece of breakfast technology was created and perfected exclusively for IHG and is a first for any hotel brand.
Johnsonville Sausage signs deal with Southeastern Conference (SEC) “Johnsonville Sausage is a staple for passionate sports fans and tailgaters in the Midwest, but people in SEC-country aren’t as familiar with us,” said Ryan Pociask, Johnsonville’s Sr. Director of Marketing. “We’re a family-owned company and the people who make our sausage are responsible for everything we do. So, they’re heading south to witness the great traditions and rivalries first-hand, learn how fans do things in the SEC and see if the sausage they make every day can earn a spot on those awesome tailgate spreads.”
Sonic, America's Drive-In signs deal with Southeastern Conference (SEC) ATLANTA, Ga., (August 4, 2010) – The Southeastern Conference (SEC) today announced an agreement with SONIC®, America’s Drive-In® (NASDAQ/NM: SONC), as the official drive-in of the SEC and all SEC Championship events. The contract, which was negotiated through SEC Sports Marketing, an IMG College property, will run through June 2013.