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The Reality of FASHION The Reality of AIDS



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Property Summary
Reality Stars will join forces on Saturday February 9th, 2013 for a highly publicized New York City Fashion Week Event to walk the runway for a first-of-its kind philanthropic event. The goal of the evening is to raise $300,000+ in funding that will directly benefit an amazing organization called AIDS United. There are 1.2 million people living with HIV/AIDS in the United States. More than 25 percent of those people -- almost 300,000 -- do not know they are infected. Our goal is to raise $1 to represent every single one of those people, increase awareness, and work to end this devastating epidemic. The Reality of FASHION The Reality of AIDS will feature one designer whose pieces will be auctioned off online following the event with a hefty portion of the proceeds being added to the AIDS United Fundraising goal. The event will accommodate approximately 700 people in person which will include celebrity attendees, athletes, well known music artists, and societies elite. An estimated 150 additional attendees will be media for Television, radio, print magazines, newspapers, online & more. The event will be fed online via live stream for public viewing purposes both national and internationally with an expected viewing level of over 1 million people. WHY SPONSOR? Join us at The Reality of FASHION The Reality of AIDS 2013 to connect with hundreds of qualified consumers or prospects, and network fashion, luxury, lifestyle and entertainment leaders from across the US in exclusive settings. As a sponsor, this event offers a focused opportunity to promote your products and services to top industry media contacts and key lifestyle driven consumers for an extremely large market size. Much more than standing around in a remote exhibit hall, various levels of sponsorship offer numerous opportunities to promote attendee relationships and are suited to fit every company’s budget and need. This year, as part of our sponsorship packages, ALL participating sponsors will have the opportunity to promote their products, organization, brand or teams in an intimate, relaxed environment before the event even begin! These opportunities include promotional use photos of reality stars holding products, tweeting promotional messages about brands, exclusive executive photos with reality stars and more. The Reality of FASHION The Reality of AIDS will be promoted to thousands of customers and prospects through a series of magazine advertisements, radio promotion, online promotional reality star studded video speaking about a world without AIDS, online advertising, direct mail, social networking websites and email promotions. We hope you’ll join us for what promises to be an unforgettable event! For More information email mtatum@beautifulplanning.com or call 877.841.7244

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