Trader Joe’s shoppers are overwhelmingly enthusiastic, extremely vocal and fiercely loyal to the brand they love and the lifestyle it represents. Launched in 2004, Trader Joe's Fan soon attracted over half a million visitors a year and has been covered in The New York Post, The San Francisco Chronicle and The Washington Post. The Facebook page has grown over 500,000 fans and our reach extends to a successful iPhone app, as well as The Unofficial Guide to Trader Joe’s available on amazon.com.
We have worked creatively with many brands to tap into this incredible large and responsive audience of affluent and educated shoppers. We partner with brand managers to carefully craft customized, expertly executed online campaigns consisting of sponsored lead generation contests, banners and advertorials across several media properties.
Give us a call to chat about the innovative ways we can broaden your reach.
· 65% - 80% Female
· Over 70% between ages 25-54
· Over 20% Post-College Education
· Over 20% $100K+ Household Income
86% of our polled website visitors bought a product because it was recommended on Trader Joe’s Fan.
Please refer to our media kit: http://www.traderjoesfan.com/2015_tjf_media_kit.pdf.
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