Famous Footwear is a nationwide chain of retail stores in the United States dealing in branded footwear, generally at prices discounted from manufacturer's suggested prices. Established in 1960 as a single store, "Famous" is regarded as both a forerunner and champion of the trend towards the establishment of discount shopping malls in America. The chain is currently a division of the St. Louis-based Brown Shoe Company and maintains over 1,125 storefronts in 2010.
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