Peak Performance signs deal with Joe Gibbs Racing NORTHBROOK, Ill., March 7, 2017 /PRNewswire/ -- Old World Industries (OWI) and Joe Gibbs Racing today announced a multi-year deal for the automotive aftermarket company and Official Partner of NASCAR to sponsor drivers Matt Kenseth and Daniel Suárez in various NASCAR national series races.
Peak Performance partners with NASCAR Mexico Series DAYTONA BEACH, Fla. (October 18, 2016) — During an event with team owners, drivers, local dignitaries and media at the InterContinental Presidente Hotel in Mexico City, NASCAR today announced plans to strengthen its presence in Mexico for years to come with a full slate of races in 2017 and beyond. Also announced was a multi-year agreement with Old World Industries (OWI) to make PEAK® title sponsor of the NASCAR PEAK Mexico Series, only the third title sponsor in series history. Additionally, PEAK becomes an Official NASCAR Partner along with other key brands such as BlueDEF®.
Peak Performance signs deal with HScott Motorsports SPARTANBURG, S.C. (Oct. 21, 2015) - HScott Motorsports announced today it has reached an agreement with Old World Industries (OWI) to sponsor Clint Bowyer’s Chevrolet during the 2016 NASCAR Sprint Cup season with brands PEAK Antifreeze & Motor Oil and BlueDEF Diesel Exhaust Fluid.