Sponsor Summary

Purple Haze Liqueur was launched in 2015 through a partnership between Tiger Paw Beverages Inc. and Leon Hendrix, brother of legendary guitarist Jimi Hendrix. Purple Haze is a 34 proof blend of vodka, cognac and exotic berries. To promote the launch of Purple Haze, Tiger Paw is partnering with star studded events, television programs and celebrities.

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