Sweet Frog signs deal with Alabama Crimson Tide sweetFrog Enterprises is pleased to announce a partnership with Crimson Tide Sports Marketing that will offer in-stadium sweetFrog Premium Frozen Yogurt concession sales at all University of Alabama athletic venues. The sponsorship will kickoff in Bryant-Denny Stadium on September 12 as the 15-time college football national champions open their home schedule against Middle Tennessee.
Sweet Frog partners with Richmond Coliseum sweetFrog Enterprises has announced a partnership with the Richmond Coliseum for the naming rights of the Coliseum's box office. Under the agreement, the box office will be renamed the "sweetFrog Box Office." The Richmond Coliseum is a 13,500 seat multi-purpose sports and entertainment venue.