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Check out thousands of FREE articles updated daily on sponsorship deals, trends and tactics; hear what leading sponsorship buyers are looking for in BrandCast & join to showcase your own sponsorship opportunity!

BRANDCAST Sneak Peak


Leverage Agency CEO Talks Sponsorship

Lewis talks to Ben Sturner about how he started his sponsorship agency, breaking into the industry and the important of networking in brokering sponsorships.

SponsorPitch Sits Down with Burson-Marsteller's Samantha Lucas

Mark catches up with Samantha Lucas, Chair of Burson-Marsteller's U.S. Brand Marketing Practice, to see what kind of ideas are floating around one of the world's foremost p...

Harrie Bakst Tells SponsorPitch How Cancer Led Him to Cause Marketing

Carnegie Sports and Entertainment uses cause marketing and corporate social responsibility, usually combined with a sports and entertainment hook, as a business generating...

What has Doug Pirnie Learned Over 30 Years in the Biz?

We caught up with Doug Pirnie, who has over 30 years of experience in sponsorship, and most notably was one of the founding members of IMG's brand consulting business. What...

IBM's Rick Singer Talks About What To Put Into A Proposal

At NY's Women in Sports & Events (WISE) panel, Rick Singer (VP, Client Executive Marketing at IBM) and Rodnell Workman (VP, Strategic Partnerships at MSG) discuss what to i...
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SPONSORCRUNCH
The Source for All Things Sponsorship

WNBA & Coca-Cola Announce Multiyear Marketing P...

The WNBA and Coca-Cola today announced a new multiyear marketing partnership ...

Activation Tactic of the Week

Are you looking for new ways to leverage furniture sponsors on game day? Are ...

Links 07/29/10

Deals Optus announced as Official Partner of Australia's 2022 FIF...

Italy Turns to Sponsorship to Repair Colosseum

As Rome's ancient Colosseum literally crumbles from neglect, the cash-strappe...

Atlanta Film Festival

Atlanta plays host to one of the most respected and longest running ?lm events in the U.S. The Atlanta Film Festival—one of two-dozen Academy Award® qualifying ?lm festival...

Ricoh Women's British Open

Ricoh Women's British Open: IMG have opportunities available for this leading golf event, one of the five Majors of Women's golf. With live broadcasts to all major g...

Miami International Fashion Week

The 13th annual Miami International Fashion Week will take place March 17 - 20, 2011. This fashion and entertainment property features the best emerging and established de...

Six Flags Media Networks

Six Flags created a formalized in-park advertising platform complete with in-line TV’s, in-Park Radio, Signage, Digital, Experiential and retail/bounce back programs, all g...

The Los Angeles Derby Dolls

The Sport: Roller Derby is the fastest growing sport in the U.S. among women. There are more than 400 leagues and over 16,000 registered participants worldwide, with the n...


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Leverage Agency CEO Talks Sponsorship

Lewis talks to Ben Sturner about how he started his sponsorship agency, breaking into the industry and the important of networking in brokering sponsorships.

SponsorPitch Sits Down with Burson-Marsteller's Samantha Lucas

Mark catches up with Samantha Lucas, Chair of Burson-Marsteller's U.S. Brand Marketing Practice, to see what kind of ideas are floating around one of the world's foremost p...

Harrie Bakst Tells SponsorPitch How Cancer Led Him to Cause Marketing

Carnegie Sports and Entertainment uses cause marketing and corporate social responsibility, usually combined with a sports and entertainment hook, as a business generating...

What has Doug Pirnie Learned Over 30 Years in the Biz?

We caught up with Doug Pirnie, who has over 30 years of experience in sponsorship, and most notably was one of the founding members of IMG's brand consulting business. What...

IBM's Rick Singer Talks About What To Put Into A Proposal

At NY's Women in Sports & Events (WISE) panel, Rick Singer (VP, Client Executive Marketing at IBM) and Rodnell Workman (VP, Strategic Partnerships at MSG) discuss what to i...