Dr. Martens Airwair signs on as official sponsor for Bumbershoot
Participating in this sponsorship deal:
About Sponsor:
A family owned company that still makes boots in its original factory in Wollaston, Northamptonshire, England. U.S. operations are based in Portland, Oregon. This iconic brand is recognized around the world and is closely associated with youth subcultures and music since the 1960's.
About Property:
Bumbershoot is an annual international music and arts festival held in Seattle, Washington. One of North America's largest such festivals, it takes place every Labor Day weekend at the 74-acre (299,000 m²) Seattle Center, which was built for the 1962 World's Fair. Seattle Center includes indoor theaters, outdoor stages, McCaw Hall, and Memorial Stadium. The name of the festival was taken from bumbershoot, a colloquial term for umbrella, probably coined in the 19th century a portmanteau of the words umbrella and parachute.