Durex signs on as official sponsor for Bonnaroo Music & Arts Festival
Participating in this sponsorship deal:
About Sponsor:
Durex is the trademarked name for a range of condoms that used to be made by British company SSL International. This company was sold to Reckitt Benckiser in July 2010.
About Property:
The Bonnaroo Music and Arts Festival is an annual four-day music festival developed and produced by Superfly Presents and AC Entertainment; since its first year in 2002, it has been held at what is now Great Stage Park on a 700-acre (2.8 km²) farm in Manchester, Tennessee, USA.
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