L'Oreal signs on as for Venice Film Festival
Participating in this sponsorship deal:
About Sponsor:
The L'Oréal Group is the world's largest cosmetics and beauty company. With its registered office in Paris and head office in the Paris suburb of Clichy, Hauts-de-Seine, France, it has developed activities in the field of cosmetics. Concentrating on hair colour, skin care, sun protection, make-up, perfumes and hair care, the company is active in the dermatological and pharmaceutical fields and is the top nanotechnology patent-holder in the United States.
About Property:
The Venice Film Festival or Venice International Film Festival is the oldest international film festival in the world. Founded by Count Giuseppe Volpi in 1932 as the "Esposizione Internazionale d'Arte Cinematografica", the festival has since taken place every year in late August or early September on the island of the Lido, Venice, Italy. Screenings take place in the historic Palazzo del Cinema on the Lungomare Marconi and in other venues nearby. It is one of the world's most prestigious film festivals and is part of the Venice Biennale , for over a century one of the most prestigious cultural institutions in the world . It is known world-wide for the International Film Festival, the International Art Exhibition and the International Architecture Exhibition, and continues the great tradition of the Festival of Contemporary Music, the Theatre Festival, now flanked by the Festival of Contemporary Dance.