William Grant & Sons signs on as official sponsor for Village Halloween Parade
Participating in this sponsorship deal:
About Sponsor:
William Grant & Sons Ltd. is an independent, family-owned Scottish company which distills Scotch whisky and other selected categories of spirits. It was established in 1887[1] by William Grant, and is now run by the descendants of the founder. It is the largest of the handful of Scotch whisky distillers remaining in family ownership. "William Grant & Sons" is often abbreviated to "W. Grant & Sons" or just "Grant's", after their blended whisky of the same name.
About Property:
New York's Village Halloween Parade is an annual holiday parade and street pageant presented the night of every Halloween in New York City’s Greenwich Village. Stretching more than a mile, this cultural event draws two million spectators, fifty thousand costumed participants, dancers, artists and circus performers, dozens of floats bearing live bands and other musical and performing acts, and a world-wide television audience of one hundred million.