AT&T Named Exclusive Wireless Sponsor of NY Red Bulls
AT&T will be the exclusive wireless sponsor of the New York Red Bulls, as part of a multi-year agreement announced today. AT&T will be the title sponsor of the October 9, 2010 regular season match versus Real Salt Lake and its logo will be included on in-stadium signage throughout Red Bull Arena in Harrison, New Jersey.
"AT&T would like to congratulate the New York Red Bulls on securing a coveted spot in the MLS Cup playoffs," said Tom DeVito vice president and general manager for AT&T in New York and New Jersey. "AT&T is committed to the team and extremely proud to share in the passion of Major League Soccer and the sport at all levels with fans throughout the New York area."
The deal also makes AT&T the official sponsor of the NYRB Training Programs, Soccer Camps and Clinics that reach more than 40,000 youngsters throughout the tri-state area.
"We are excited to enter in this agreement with AT&T," said Red Bulls Managing Director Erik Stover. "AT&T is a world-class company and we believe that this is the beginning of a long and fruitful relationship between the two organizations. This agreement with a globally recognized organization is another step in our goal to be the premier franchise in Major League Soccer."
Today's announcement with the New York Red Bulls is another sign of AT&T's aggressive push into the sport of soccer.
Recently, USA Bid Committee announced AT&T as an official sponsor of the USA Bid Committee as part of the organization's efforts to bring the FIFA World Cup™ to the United States in 2018 or 2022. AT&T is also the exclusive communications services sponsor of U.S. Soccer and Major League Soccer, as well as an official sponsor of the Mexican National Soccer Team.