Discover Gives Away Stanley Cup
When Discover signed a 1 year deal as official credit card of the NHL last Fall, some wondered how the brand would fair in pulling together a league-wide activation around such a short term deal. One answer? Send the Stanley Cup on a sleepover. Check out the promotional video below for Discover's Win A Day With The Stanley Cup promotion. A winner will be announced next week in the contest, which drew over 60 entries.
H/t Russell Scibetti