Firestone's INDYCAR & IMS Sponsorship Under Review
The Firestone brand’s current sponsorship contract with INDYCAR and the Indianapolis Motor Speedway runs though the 2011 race season. Bridgestone Americas Tire Operations is committed to the growth and success of our brands. As such, all programs are continually under review as we search for the most effective ways to communicate our brand messages. Given that the specific details of our business relationship with INDYCAR and the Indianapolis Motor Speedway are confidential, we’re not in a position to make any comment or respond to speculation regarding our motorsports partnerships.
Firestone has been the series' sole tire supplier since 2002.