Jun 21, 2011 at 09:25 PM
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Gillette Kicks Off Wimbledon With World's Biggest Shave

Not sure if this tops trying to shave Jeter on the side of a SoHo building, but to kick off Wimbledon, Gillette created and then shaved a giant image of tennis star (and endorser) Roger Federer into a London field. Worth a look below. Via Will Exline