Aug 17, 2009 at 06:15 PM
written by

How are We Doing? Have a Look!

So, this is a nice indicator that we are making some progress in our goal of empowering and engaging the sponsorship marketplace.

BUT we tend to prefer this type of indicator even more: LoftLife Magazine Announces Sponsorship with Loft Tour '09

In this case, the sponsor overcame typical constraints (geographic differences, budgetary, etc.) to connect with their perfect thematic fit. Information was shared online and the conversation was taken offline to craft out the details of the partnership. We did not negotiate the benefits and received no commission on the deal... we provided a forum for sharing relevant information that led to a deal. Marketers, no matter what you are looking for or where it rests on the amazingly long tail of sponsorship opportunities, SponsorPitch wants to help you do the same. We have a long ways to go, but we're getting some positive signs that we're on to something here.

Congrats to both LoftLife and Loft Tour '09 and best wishes for a successful partnership!