Links 02/26/10

Deals

Sam's Town, LVMS Extend #NASCAR Nationwide #Sponsorship Agreement

Gatorade Ends Relationship with Tiger Woods

Kellogg's Teams Up With Glamour for "Special K Girl Diaries"

Trends

Sochi Olympics hit $1 billion in sponsor deals

At TPC, it takes a smaller corporate village

Olympic rings world's most recognizable brand with protection to match

Tactics