Apr 13, 2010 at 12:48 PM
Links 04/12/2010
Deals
Sony TV inks #sponsorship with Castrol for "How to Win the FIFA World Cup" soccer doc
Panasonic Joins 3D Project at the Entertainment Technology Center @ USC
Philadelphia soccer teams net sponsors
CN extends #sponsorship of Canadian Women's Open through 2013 season
Land Rover Jumps Into Sport of Eventing
Gulf Oil Partners w/ Baltimore Orioles
Bacardi Inks NBA Sponsorship Deal
BlackBerry Partners With the NHL
Trends
Masters Sponsorships: Augusta National's Pot of Gold
Sponsors Set Plans for Stanley Cup
Activations
golf supply store gives back 1.5% of Q rev w/ Mick's Masters win
Turkish Airlines Activates Mega Sports Sponsorships
Wypall #NASCAR PIR race #sponsorship being activated with crew chiefs