May 03, 2010 at 04:36 AM
Links 04/30/10
Deals
Caddy for a Cure announces new #sponsorship deal with Speed Gel
Legg Mason partners with the Orioles on scholarship fund for city students
Ram Truck named official truck of #KYDerby and Churchill Downs
Trends & Tidbits
NASCAR, military forge a lasting relationship
Giants Exploring Partnership with the Warriors
IndyCar is happy to have IZOD along for the ride
Why Philip Morris still sponsors Ferrari
Tiger Woods Can’t Fix #PGA as Sponsors Flee Lesser Tournaments
Activations
Coke spending heavily on the Shanghai Expo