Links 11/02/2009
IZOD to Title IndyCar?
Do you get more out of replacing a long-time sponsor due to "shock value"?
JetBlue Activates Boston College Sponsorship With 10% Off
FanCar Sponsors Its First Driver, Terry Labonte
ING NYC Marathon Sponsorship Activations
Marathon Champ, Meb, has three sponsors: ALCiS, PowerBar and Nike
Turner Signs Sony Playstation to Ben 10 Deal