Mar 19, 2010 at 06:55 PM
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Mercedes Sponsors Miami Beach Polo

Mercedes-Benz USA has agreed title sponsor the Miami Beach Polo World Cup, the world's largest polo tournament to take place on a beach. In its sixth consecutive season, the separate men's and women's polo events take place on Miami Beach from April 22nd to April 25th.

Sponsoring on behalf of the automaker's AMG line of vehicles, the new title sponsorship builds on the brand's global polo presence and is aimed at building engagaement with current and prospective AMG owners in one of the top U.S. markets for AMG vehicles. AMG is title sponsor of both the AMG Miami Beach Polo World Cup and the AMG South Beach Women's Polo Cup.

"Quite possibly the world's oldest team sport, polo shares many attributes with AMG, Mercedes-Benz's high-performance division that develops and manufactures new, exclusive Mercedes-AMG vehicles with its own unique team approach. The natural connection between AMG and polo has brought the AMG brand to polo tournaments in St. Moritz, Switzerland, a frozen lake in the Alps, the Island of Sylt, Germany and to the largest polo tournament in the world in Palermo, Argentina," said Greg Clark, Manager Exclusive Vehicles, Mercedes-Benz USA. "We are excited to expand this tradition with our new title sponsorship of the AMG Miami Beach Polo World Cup."

In addition to supporting the AMG Miami Beach Polo World Cup, Mercedes-AMG sponsors a men's and women's polo teams which compete in this year's tournament.

Mercedes-Benz will showcase the 2010 E63, C63 and SL63 AMG models on-site, as well as offer test drives to interested attendees.