Nets Lock In Nivea for Locker Room
The New York Times reports that skin care company, Nivea, will be the official locker room sponsor of the New Jersey Nets at the Prudential Center in Newark. The Times reports that the deal is worth $200,000 and $300,000.
In exchange, Nivea will get its name on the front door of the Nets locker room, in addition to the team towels, and will distribute products such as balms, body lotions and facial scrubs to players the Times writes.
In other skin care-related news, competitor Jack Black is now the official skin care partner of the Dallas Cowboys.