NHL Draft Gets Printing Partner
Konica Minolta Business Solutions has signed on as an Official Sponsor and the Official Office Systems Provider of the 2010 National Hockey League (NHL) Entry Draft. The 48th Annual NHL Entry Draft will take place this weekend at STAPLES Center in Los Angeles.
"The NHL Entry Draft is a significant event in our calendar year, one that is rich in history and tradition as the League's future stars are officially welcomed into the NHL family," said Kyle McMann, Director Integrated Marketing, NHL. “We are pleased to partner with Konica Minolta for this event and welcome them as an Official Sponsor and the Official Office Systems Provider of the 2010 NHL Entry Draft."
Konica Minolta will "provide high-and mid-volume print systems to the floor of the 2010 NHL Entry Draft" so that each franchise has the ability to print information while reducing print volume in support of the NHL’s green initiatives.
“Extending our sports marketing initiatives to include the NHL and the 2010 Entry Draft is an exciting opportunity and one that we are pleased to be a part of,” said Kevin Kern, Senior Vice President, Marketing, Konica Minolta Business Solutions U.S.A., Inc. “As an official sponsor of this event, Konica Minolta is able to reach our customers on a new level and further increase the brand awareness of our imaging and networking technologies. We remain committed to ensuring that all customers across a broad range of industries can count on Konica Minolta for all their digital imaging needs.”
Konica Minolta's other U.S.-based sports marketing initiatives include title sponsorship of the Gator Bowl, title sponsorship of the Face-Off Classic and Big City Classic lacrosse events and sponsorship of the Konica Minolta bizhub SwingVision feature on CBS Sports' PGA Tour telecasts.