Apr 05, 2011 at 11:56 AM
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OK Go Stars In Spurlock's Doc With The Greatest Song I Ever Heard

OK Go, the same band that came up with this awesome music video financed by State Farm, has created the anthem for Morgan Spurlock's product placement documentary, POM Wonderful Presents The Greatest Movie Ever Sold. Titled The Greatest Song I Ever Heard, the single is scheduled for release on iTunes today. In addition to making the single for the film, the band drops in for an interview in Spurlock's The Greatest Movie Ever Sold, discussing the success they've had in weaving brands into their music videos.

"Morgan's general approach is really great, and really transparent," bassist/vocalist Tim Nordwind told Rolling Stone. "He has an idea, he wants to make it, and in this film, he wants someone to pay for it. And that's sort of the way we've worked over the years. We're always about finding a good, fun idea to work on, and figuring out its place in the world. It's a similar journey."

You can get a preview of the single here and while you're here, check out the movie's trailer below.