On-Field Ads Coming To H.S. Football
The National Federation of High School Associations, a governing body for high school athletics has released new rules that may allow state organizations and their member schools to more broadly commercialize prep football. The Football Rules Committee has passed a new rule that will for the first time allow state associations and their member schools to place corporate advertising and/or commercial markings on the field of play. These types of markings previously were only allowed in the end zones and outside the field.
Rule 1-2-3l states that while corporate advertising and/or commercial markings will be allowed, the markings may not obstruct the yard lines, hash marks or nine-yard marks.
Football is the No. 1 participatory sport for boys at the high school level with 1,134,377 participants in the 2010-11 school year, according to the High School Athletics Participation Survey.
Read more from NFHS.