PokerStars Renews MLSE Sponsorship
PokerStars.net has renewed its sponsorship agreement with Maple Leaf Sports & Entertainment (MLSE) as a sponsor of the Toronto Maple Leafs hockey team. The deal will see PokerStars.net on the rinkboards for all home games and executing ticket giveaways at Air Canada Centre through the 2011/2012 season.
"Millions of Canadians, including myself, are diehard sports fans and poker players. Hockey is our national pastime and recently poker has surged in popularity as Canadians have begun to excel on the international stage," says Daniel Negreanu, Team PokerStars Pro player. "I have played hockey my whole life and grew up watching the Toronto Maple Leafs, which is why I am excited that PokerStars.net is a sponsor. It is a great relationship and allows the world's largest online poker school to team up with an iconic franchise to deliver exceptional promotions for poker and hockey fans."
In the U.S. sites like PokerStars have been under fire since April 15th, 2011, when along with Fulltiltpoker.com, Absolutepoker.com, Ultimatebet.com and UB.com, Pokerstars.com was seized and shut down by U.S. Attorney's Office for the Southern District of New York, which alleged it was in violation of federal bank fraud and money laundering laws. The move sent shockwaves through the industry as poker programming was cancelled, endorsements were cut and at least one major deal was rumored to have been derailed by the charges.
PokerStars.net is one of the world's largest online poker sites, with an estimated 46 million members globally.