Premier League Clubs Net New International Deals
Manchester United reportedly will become the first Premier League club to secure a second shirt sponsor exclusively for its training kit. The four year deal will reportedly earn the team somewhere between £4m and £10m a season from DHL, which has been the club's official logistics and courier partner since February.
The deal would be a strategic coup for the team, which has a growing fan base in Asia and is preparing to sell shares in an initial public offering on the Singapore exchange later this year.
In other Premier League news, Fulham FC has announced a two year deal with Canadian Solar to be the team's official solar energy partner. The Ontario-based company, which has existing deals with the New York Yankees and San Francisco Giants, will receive brand exposure at all home games, digital activation rights and hospitality benefits.
"We are very pleased to kick-start our partnership with Fulham and are proud to be named as official solar energy partner. We have a tremendous respect for the athletes, and share in their commitment to winning," Dr. Shawn Qu, Canadian Solar's Chairman and CEO said. "We have a long-standing history in supporting top sports clubs, particularly in Europe. These sponsorships provide an ideal way to broaden the awareness of the Canadian Solar brand as well as providing us with strong channel support for our customers." #newstag