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Dollar Thrifty Automotive Group signs deal with Australian Football League "We're excited Thrifty is partnering with the AFL. Our fans will benefit from this partnership thanks to AFL Travel, and Thrifty's extensive fleet network across Australia will provide better mobility when purchasing travel packages with car hire included," he said.
Cotton On sponsors Australian Football League "We had our elite female athletes go down there and design, with (the Cotton On Group) team, a range that suits them, that is comfortable, high performance and is about acknowledging that women are different and developing a range specifically for them," McLachlan said.
Sherrin signs deal with Australian Football League As one of the most iconic brands in Australian sport, Sherrin has been manufacturing footballs for a 135 years. The new agreement will see Sherrin footballs used across every official AFL match, in addition to the continued supply of footballs throughout community football leagues.
Wolf Blass partners with Australian Football League The release: The AFL today announced that leading Australian winery, Wolf Blass, had been named as the Official Wine of the AFL.The partnership will see Wolf Blass further expand the brand’s AFL footprint following existing relationships with the Brisbane and Essendon Football Clubs.AFL General Manager Commercial Operations, Darren Birch, said Wolf Blass was another high calibre addition to the AFL’s stable of partners.“The AFL has enjoyed a successful relationship with Treasury Wine Estates over the past three seasons and we look forward to further developing that partnership through the addition of the Wolf Blass brand to the many AFL events across the calendar year.“This partnership provides continuity and growth to Wolf Blass’ AFL sponsorship portfolio given the relationship the label already enjoys with the Lions and the Bombers in two of the country’s largest commercial markets.”Treasury Wine Estates Marketing Director Australia, Lisa Saunders, said that sport plays an important part as a key activation platform for Wolf Blass with a strong partnership history with the AFL.“Wolf Blass is pleased to be continuing a tradition of involvement with Australian Football.“Our Founder Wolfgang Blass was the first winemaker to use coloured labels to help people remember their favourite wine and varietal. Wolf Blass Yellow Label was born when he was watching Hawthorn play back in sixties.“AFL fans can now enjoy a glass of Wolf Blass whilst watching their favourite team play at various football stadiums across the country.”The 2015 Toyota AFL Premiership Season kicks off on Thursday 2 April with Carlton playing Richmond at the MCG.