Sponsors, properties and perhaps most importantly, fans, are anxiously awaiting updates on the re-start of live events as economies start to re-open. In this ongoing post, we'll keep running update...
Wilson Sporting Goods sponsors Women's National Basketball Association NEW YORK – The National Basketball Association (NBA) and Wilson Sporting Goods Co. announced a multiyear global partnership today that will make Wilson the official game ball of the NBA, Women’s National Basketball Association (WNBA), NBA G League, NBA 2K League and Basketball Africa League (BAL).
Microsoft sponsors Women's National Basketball Association Microsoft and NBA Digital — co-managed by the NBA and Turner Sports — will create a new, innovative, direct-to-consumer platform on Microsoft Azure that will use machine learning and artificial intelligence to deliver next-generation, personalized game broadcasts and other content offerings as well as integrate the NBA's various products and services from across its business. The platform will reimagine how fans engage with the NBA from their devices by customizing and localizing experiences for the NBA's global fanbase, which includes the 1.8 billion social media followers across all league, team and player accounts.
Hennessy partners with Women's National Basketball Association "We are pleased to be partnering with the NBA, a forward-thinking league that embodies our 'Never stop. Never settle.' mantra," said Giles Woodyer, Senior Vice President, Hennessy U.S. "There's an energy pulsing through the NBA that compels it to evolve, to push the limits of its own potential. Our new collaborative journey is rooted in this joint passion and will explore the realms of legacy, culture and innovation."
AT&T sponsors Women's National Basketball Association NEW YORK, Feb. 5, 2019 – AT&T and the National Basketball Association (NBA) today announced a multiyear official marketing partnership that will enable two of the world’s leading brands to create enhanced experiences for basketball fans across the NBA, Women’s National Basketball Association (WNBA), NBA G League, NBA 2K League and USA Basketball. This new agreement will tip off next week at NBA All-Star 2019, where the global communications and technology company will be the title partner of AT&T Slam Dunk as well as the presenting partner of NBA All-Star Practice and Media Day.