Sponsor Summary

British Sky Broadcasting Group plc is a British satellite broadcasting, broadband and telephony services company headquartered in London, with operations in the UK and Republic of Ireland. Formed in 1990 by the equal merger of Sky Television and British Satellite Broadcasting, BSkyB is the largest pay-TV broadcaster in Britain and Ireland with over 10million subscribers.

Deal

01/2017

BSkyB sponsors Tough Mudder Sky UK Limited and Tough Mudder Inc., the leading active lifestyle brand, today announced a video content partnership that brings Tough Mudder to digital and linear platforms on Sky Sports. Beginning in January, Sky Sports Mix will give viewers an in-depth look into all the action from the 2016 World’s Toughest Mudder, the grueling 24-hour extreme endurance race in which participants and teams compete to be named the World’s Toughest Mudder Champion.

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Deal

11/2014

BSkyB sponsors Heineken Cup

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Deal

11/2014

BSkyB partners with Team Sky

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