November 16, 2017
Academy Sports and Outdoors signs on as title sponsor for Texas Bowl

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HOUSTON – Lone Star Sports and Entertainment and ESPN Events today announced Academy Sports + Outdoors as the new title sponsor of the Texas Bowl, a collegiate postseason showdown between teams from the Big 12 and the Southeastern conferences. Academy Sports + Outdoors will serve as the title sponsor through the 2019 bowl game. Entering its 12th year, the Texas Bowl is owned and operated by ESPN Events, a division of ESPN, and managed locally by Lone Star Sports & Entertainment, an event management company founded in 2003 that is closely affiliated with the NFL’s Houston Texans.
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