For over 25 years Amherst Brewing has been a staple in Amherst, Massachusetts. Their process is rooted in decades of small batch experience built on a solid foundation of traditional beer making with an experimental approach. Over the years, The Hangar Pub and Grill, now home to Amherst Brewing, has been a destination for many alike before and after Massachusetts Athletics games. With Massachusetts Lager, they wanted to make a light and crisp lager for fans to enjoy at the game or at home during any season. This is a great nod to the deep-rooted connections and traditions Amherst Brewing and the University of Massachusetts have created over the years.
The UMass Minutemen are the athletic teams that represent the University of Massachusetts Amherst in NCAA Division I sports competition. The nickname is also applied to club teams that do not participate within the NCAA structure. Strictly speaking, the Minutemen nickname applies to men's teams and athletes only; women's teams and athletes are known as Minutewomen. The Minutemen and Minutewomen primarily compete in the Atlantic 10 Conference. The Minutemen ice hockey team competes in Hockey East, while the Minutemen men's lacrosse team has been a member of the Colonial Athletic Association conference since 2010. The football team confirmed a move to the Football Bowl Subdivision's Mid-American Conference in April 2011 and will become a full member in 2013.